We’ve been around for about 13 years, and we sell paint online — with delivery straight to the customer’s door so they don’t have to load up their car. In addition, we run two physical stores in Odense and Aarhus. Our customers are both homeowners and professionals who want an easy, reliable way to buy paint.
Our goal is simple: to make it as easy as possible to buy paint. We want customers to have a smooth, convenient shopping experience whether they’re online or in-store, and we aim to deliver service that we ourselves would appreciate if we were the customer. Fast, personal, and hassle-free.
Over the years, we tried many different helpdesk systems — some big, some small. But we never found the right fit. There was always something missing, or something the systems couldn’t do.
When I met Anders at the e-commerce fair in Copenhagen, I saw right away that Herodesk could solve our key issues:
Gather all channels (email, chat, phone) in one system.
Instantly recognize customers by email or phone number, so we know their history before the conversation even starts.
Super simple setup — true plug-and-play compared to the headaches we’d had with other systems.
That combination really made the difference.
For me, it’s the Smart Folders. They automatically sort incoming messages — whether it’s reviews, complaints, or other inquiries — so the team doesn’t waste time figuring out where things belong. It makes the system intelligent, reduces manual work, and ensures we can focus on the customers.
It’s much simpler and faster than what we used before. What used to take multiple clicks across different systems now takes just one or two.
When a customer calls, we no longer need to ask for their order number. We instantly see their full history — and customers are often pleasantly surprised that we already know who they are and what they bought.
The setup was so easy that even colleagues with no technical background could use it within minutes.
Our customer service team can handle more with fewer resources, and store staff can jump in quickly when needed.
Overall, less frustration, more time spent on real customer service, and happier customers.
